PERSONAL BRAND: MAXIMIZING PERSONAL IMPACT

Get the impact and influence you desire

Who will benefit?

Only for those who care about their career and want to build their personal brand to increase their work, family and social impact.

 Why this material?

This training is designed by experts to boost leadership skills. It has been trained and updated since 2010.  

Why from URG?

Take full advantage of the combination of this live training and the eTraining access offered afterward. An exclusive offer in the Kenyan market.

 Why Now?

Do not just wait to gain experience through time and hardship. This training will allow you to boost your image and brand NOW and gain a life time experience in just few days.

Abigail Van Buren, the writer of Dear Abby, once said, “There are two kinds of people: those who come into a room with the attitude, ‘Here I am!’ and those who have the attitude, ‘There you are!’”

IN SUMMARY: BUSINESS LEADERSHIP SKILLS

In this two day interactive workshop, participants will expand their sphere of influence with Personal Brand – Maximizing Personal Impact.

Participants will explore who they are, their approach to personal branding and what it means, the impact and influence they desire to have in their lives and work, and they will define their personal style.

They’ll also develop skill in areas like focus, concentration and communication in order to support their brand, and they will learn to build credibility and trust by making a commitment to living their brand. There is also a session on taking ownership of their personal image, both online and in person.

WHAT YOU WILL LEARN

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What a brand is and how you can leverage it to make a personal impact.

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Define, design, and plan the interior elements of your brand, such as your confidence level and approach to others. 

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Define and design the exterior elements, such as how you dress and act.

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The supporting skills, such as setting goals, communicating effectively, building your credibility, managing difficult conversations, influencing others, and speaking in public.

TRAINING OBJECTIVES

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Speak in terms of the impact and influence that you want to have in life and work

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Understand your personal style in terms of your personal brand

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Develop skill in areas like focus, concentration, and communication to support your brand

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Build credibility and trust by living your brand

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Take ownership of your image, both online and in person

TOPICS COVERED

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Importance of a personal brand

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Your brand approach to others

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Looking at the outside and the inside

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Setting goals effectively

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Networking for success

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Communication strategies

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Building your credibility

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Brand You

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Living your brand

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Managing your social media presence

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Having influence

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Dealing with challenging people

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Presentations and meetings

HAVE SOMETHING IN MIND?

Let’s have a chat!

Training Curriculum:

In this 2 day training, participant will have the chance to engage with a professional qualified trainer and coach and participate in numerous exercises and live quizzes to acquire the skills, theories, methods in this training. 

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2 days. On Demand

(from 8:30 am to 4:30pm)
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KShs 20,000/= per participant 
(for corporate, contact us.)
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On Site training fees 80,000/=
(Max No. of participants 25)

What’s Included:

Instruction by an expert trainer
Small, interactive classes
Specialized manual and course materials
Personalized certificate of completion

Related Training:

Self Leadership
Time Management – Get Organized for Peak Performance Business Etiquette – Gaining That Extra Edge Communication Strategies

Day One

Day 1: Section One

1

  Course Overview

The first part of the day is about getting to know participants and discussing what will take place during the workshop. Students will also have an opportunity to identify their personal learning objectives. 

2

  Importance of a Personal Brand

First, we will define what a brand is and what its elements are. We will also explore how to define the wow factor and what success means.

Day 1: Section Three

5

  Looking at the Inside

In this session, participants will learn about developing focus and concentration techniques, which in turn will help them increase their confidence and get work done.

Day 1: Section Two 

3

  Your Brand Approach To Others

In this session, participants will complete an assessment that considers what their personal style is and the way they see themselves.

4

  Looking at the Outside

First impressions can have a big impact on a brand. In this session, participants will learn how to dress for success, show proper etiquette, and monitor their voice.

Day 1: Section Four

5

  Setting Goals effectively

If participants really don’t know what they want, it’s hard to represent their brand and have the desired impact. In this session, participants will use the SPIRIT and PURE frameworks to set some brand-related goals. Techniques for developing flexibility and resiliency will also be discussed.

6

  Networking for Success

This session will give participants will learn techniques to help them build their network and make the most of those connections they have.

Day Two

Day 2: Section One

1

  Communication Strategies

Good communication skills are another important part of personal impact. This session will explore speaker and listener biases, active listening skills, and difficult communication situations.

2

  Building Your Credibility

Credibility can make or break a brand. This session will give participants five ways to develop trusting relationships.

Day 2: Section Three

1

  Managing Your Social Media Presence

In this session, participants will learn how to find out what people are saying about them online and why it matters.

2

  Having Influence

This session will share persuasion, negotiation, and negation techniques to help participants have real impact.

Day 2: Section Two

5

  Brand You

In this session, participants will learn about the different elements of a personal brand. They will also start designing and outlining their brand standards.

6

  Living Your Brand

In this session, participants will set up a plan for how they wish to present themselves and prepare to make some significant changes.

Day 2: Section Four

5

  Dealing with Challenging People

In order to have a real impact, we must be able to work with all types of people. This session will give participants a framework to get to the heart of any problem. They will also learn some strategies for handling common types of difficult people.

6

  Presentations and Meetings

In this session, participants will learn some tools to prepare them for meetings and to make presentations with impact.

Let’s GET STARTED

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